The operators of this website (see imprint) take the protection of your personal
data very seriously. We treat your personal data confidentially and in
accordance with the statutory data protection regulations and this data
Data processing on this website is carried out by the website operator The use of
our website is generally possible without providing personal data. As far as on
our sides personal data (for example name, address or e-mail addresses) are
raised, this takes place, as far as possible, always on voluntary basis. This
data will not be passed on to third parties without your express consent.
We would like to point out that data transmission over the Internet (e.g. communication
by e-mail) can have security gaps. A complete protection of data against access
by third parties is not possible.
Right to information, right to correction, blocking, deletion, objection, right of
revocation On written request we will inform you about your personal data stored by us. You
also have the right to correct, block or delete this data. Furthermore, you
have the possibility at any time to object to the collection, processing and
use of your data and/or to revoke your consent to the collection, processing
and forwarding of your personal data to us with effect for the future. The
request must be sent to the address given in the imprint of the website.
General data collection
When you access our website or retrieve a file, data about this process is stored in a
log file on our web server. In detail, the following data can be stored:
IP address (if possible, it is stored anonymously)
Domain name of the website you came from
Names of the files retrieved
Date and time of a request
Name of your Internet Service Provider
and, if applicable, the operating system and browser version of your mobile device
We only store IP addresses for data security reasons in order to guarantee the
stability and security of our system (legal basis: Art. 6 para. 1 lit. f
DSGVO). We reserve the right to statistically evaluate anonymous data records.
This data is collected automatically as soon as you enter our website.
If you send us enquiries using the contact form, your details from the enquiry form,
including the contact data you provided there, will be stored and processed by
us for the purpose of processing the enquiry and in the event of follow-up
questions. The data is therefore entered exclusively on the basis of your
consent (Art. 6 para. 1 lit. a DSGVO). You can object to this at any time
(right of withdrawal). We will not pass on this data without your consent.
Use of data when registering for the e-mail newsletter
If you register for our newsletter, we use the data required for this or separately
communicated by you in order to regularly send you our e-mail newsletter in
accordance with your consent. You can unsubscribe from the newsletter at any
time and either by sending a message to the contact option described below or
via a link provided for this purpose in the newsletter.
The data entered in the newsletter registration form will be processed exclusively on
the basis of your consent (Art. 6 para. 1 lit. a DSGVO). You can revoke your
consent to the storage of the data, the e-mail address and its use for sending
the newsletter at any time, for example via the “unsubscribe” link in the
newsletter. The legality of the data processing processes already carried out
remains unaffected by the revocation.
Your data will be forwarded directly to our email software ActiveCampaign. ActiveCampaign
is registered with Privacy Shield and is required to comply with EU data
protection rules. They will not use or pass on your data for the delivery of
e-mails. More information can be found here. https://ec.europa.eu/info/law/law-topic/data-protection_en
Links to third party websites
This website contains references to third-party websites in the form of so-called
links. Only when you click on such a link, data is transferred to the link
target. This is technically necessary. The transmitted data are in particular:
Your IP address, the time you clicked the link, the page on which you clicked
the link, information about your Internet browser.
In order to make your visit to our website attractive and to enable
the use of certain functions, we use so-called cookies on various pages. These
are small text files that are stored on your mobile device. Some of the cookies
we use are deleted after the end of the browser session, i.e. after closing
your browser (so-called session cookies). Other cookies remain on your terminal
and enable us to recognize your browser on your next visit (persistent
cookies). You can set your browser in such a way that you are informed about
the setting of cookies and decide individually about their acceptance or
exclude the acceptance of cookies for certain cases or generally. If you choose
not to accept cookies, the functionality of our website may be limited. we only
with the principles “legality, processing in good faith, transparency”) If you
(e.g. Internet Explorer, Mozilla Firefox, Opera or Safari).
This page uses certain fonts from Google for display. When you call up a page, your
browser loads these fonts. Your IP address, including the page (Internet
address) that you have visited, will be transmitted to a Google server. More
information about these Google fonts can be found at https://developers.google.com/fonts/faq
Use of Google (Universal) Analytics for web analysis
Our website uses the analysis service Google Analytics. This web analysis service
is operated by Google Inc, 1600 Amphitheatre Parkway, Mountain View, CA 94043,
USA (hereinafter: Google). We use Google Analytics to evaluate your use of our
website and to compile reports on user activities. Our legitimate interest in
data processing also lies in these purposes. The legal basis for the use of
Google Analytics is § 15 para. 3 TMG and Art. 6 para. 1 lit. f DSGVO. This
analysis tool works on the basis of cookies. A cookie is a text file that is
sent when you visit a website and stored temporarily on the user’s hard drive
to enable an analysis of your use of the website. The information stored by the
cookie is usually transferred to a Google server in the USA and then stored
there. In the context of IP anonymisation, your IP address will previously be
reduced by Google within a member state of the EU or another state party to the
Agreement on the European Economic Area. On our behalf, Google will use the transmitted
information to create a report on the use of the website. We have signed an
order processing agreement with Google. The IP address transmitted within the
framework of Google Analytics is not combined with other Google data. If you
settings in the Internet browser used on your computer (e.g. Safari, Internet
Explorer, Opera, Firefox etc.), i.e. the program for opening and displaying
Internet pages. Furthermore, you can prevent the collection and processing of
your data by the Google cookie by downloading and installing a browser plug-in
offered by Google under the following link: http://tools.google.com/dlpage/gaoptout?hl=en.
You can prevent the collection by Google Analytics by clicking on the following link.
Then an opt-out cookie is set which prevents the future collection of your data
when you visit this website: Disable Google Analytics
Analytics can be found at http://www.google.com/analytics/terms/de.html
as well as at https://www.google.de/intl/de/policies/.
We would like to point out that Google Analytics has been supplemented by the
“anonymizeIp” extension. This ensures that IP addresses are collected
The data controller has integrated Google AdWords on this website. Google AdWords is an
Internet advertising service that allows advertisers to place ads in both
Google’s search engine results and the Google Advertising Network. Google
AdWords allows an advertiser to pre-define certain keywords to display an ad in
Google’s search engine results only when the user uses the search engine to
retrieve a keyword-relevant search result. On the Google Network, ads are
distributed to thematically relevant websites using an automatic algorithm and
using the previously defined keywords.
The operator of Google AdWords services is Google Inc, 1600 Amphitheatre Pkwy,
Mountain View, CA 94043-1351, USA. The purpose of Google AdWords is to advertise our website by displaying
interest-relevant advertising on the websites of third parties and in the
search engine results of the Google search engine and by displaying third-party
advertising on our website.
If a person concerned reaches our website via a Google ad, a so-called conversion
cookie is stored on the information technology system of the person concerned
by Google. What cookies are has already been explained above. A conversion
cookie loses its validity after thirty days and is not used to identify the
used to determine whether certain sub-pages, such as the shopping basket of an
online shop system, have been called up on our website. The conversion cookie
enables both us and Google to track whether a person who has accessed our
website via an AdWords ad has generated revenue, i.e. has completed or
cancelled a purchase of goods.
The data and information collected through the use of the conversion cookie is used by
Google to generate visit statistics for our website. We use these visit
statistics to determine the total number of users who have been referred to us
via AdWords ads, i.e. to determine the success or failure of the respective
AdWords ad and to optimize our AdWords ads for the future. Neither our company
nor other Google AdWords advertisers receive information from Google that could
identify the person concerned.
The conversion cookie is used to store personal information, such as the websites
visited by the person concerned. Personal data, including the IP address of the
Internet connection used by the person concerned, is therefore transferred to
Google in the United States of America each time he or she visits our Internet
pages. This personal data is stored by Google in the United States of America.
Google may disclose personal data collected through the technical process to
The person concerned can prevent the setting of cookies by our website at any time,
as already described above, by means of an appropriate setting of the Internet
browser used and thus permanently object to the setting of cookies. Such a
setting of the Internet browser used would also prevent Google from setting a
conversion cookie on the information technology system of the person concerned.
In addition, a cookie already set by Google AdWords can be deleted at any time
via the Internet browser or other software programs.
Furthermore, the person concerned has the possibility to object to interest-based
advertising by Google. To do this, the person concerned must access the www.google.de/settings/ads link
from each of the Internet browsers they use and make the required settings there.
Use of Facebook plugins
Our website uses so-called social plugins (“plugins”) of the social network
Facebook, which is operated by Facebook Inc, 1601 S. California Ave, Palo Alto,
CA 94304, USA (“Facebook”). The plugins are marked with a Facebook logo or the
addition “Facebook Social Plug-in” or “Facebook Social Plugin”. An overview of
the Facebook plugins and their appearance can be found here: http://developers.facebook.com/plugins
When you access a page of our website that contains such a plugin, your browser
establishes a direct connection to the Facebook servers. The content of the
plugin is transmitted directly from Facebook to your browser and integrated
into the page. Through this integration Facebook receives the information that
your browser has called up the corresponding page of our website, even if you
do not have a Facebook profile or are not currently logged on to Facebook. This
information (including your IP address) is transmitted directly from your
browser to a Facebook server in the USA and stored there.
If you are logged in to Facebook, Facebook can immediately associate your visit to our
website with your Facebook profile. If you interact with the plugins, for
example by clicking the “I like” button or making a comment, this information
is also transmitted directly to a Facebook server and stored there. The
information is also published on your Facebook profile and displayed to your
Facebook friends. The purpose and scope of the data collection and the further processing and use of
the data by Facebook as well as your rights and setting options for the
protection of your privacy can be found in the data protection information of
If you do not want Facebook to associate the data collected via our website directly with
your Facebook profile, you must log out of Facebook before visiting our
website. You can also completely prevent the Facebook plugins from loading with
add-ons for your browser, e.g. the “Facebook Blocker” (http://webgraph.com/resources/facebookblocker/)
or the script blocker “NoScript” (http://noscript.net/).
Use of Facebooks visitor access statistics
We use the visitor access statistics (remarketing function) “Custom Audiences” of
Facebook Inc, 1601 S. California Ave, Palo Alto, CA 94304, USA (“Facebook”),
also known as Facebook Pixel. This feature enables us to target website
visitors with advertising by delivering personalized, interest-based Facebook
advertising to visitors to this website when they visit the Facebook social
network. The function is only activated after you have given your permission.
If this function is activated, a direct connection to a Facebook server is
established when you visit this website. The Facebook server receives
information about which of our websites you have visited. Facebook maps this
information to your personal Facebook account. For more information about Facebook’s
collection and use of the data, your rights and ways to protect your privacy,
If you do not want Facebook to associate the collected information directly
with your Facebook account, you can deactivate the remarketing function “Custom
Audiences” here. You must be logged in to Facebook.
Facebook has submitted to the Privacy Shield Agreement between the European Union and
the United States and has certified itself accordingly. In doing so, Facebook
undertakes to comply with the standards and regulations of European data
protection law. Further information can be found on this website.
If you do not have a Facebook account, you can disable Facebook usage-based advertising
on the European Interactive Digital Advertising Alliance website: http://www.youronlinechoices.com/de/praferenzmanagement/.
Use of social plugins; Instagram
Our website uses so-called social plugins (“plugins”) of the Instagram online
service, which is operated by Instagram LLC, 1601 Willow Road, Menlo Park, CA
94025, USA (“Instagram”). The plug-ins are marked with an Instagram logo, for
example in the form of an “Instagram camera”. An overview of the Instagram
plugins and their appearance can be found here: http://.instagram.com/post/36222022872/introducing-instagram-badges.
When you access a page of our website that contains such a plugin, your browser
establishes a direct connection to Instagram’s servers. Instagram transfers the
content of the plugin directly to your browser and integrates it into the page.
This integration informs Instagram that your browser has called up the
corresponding page of our website, even if you do not have an Instagram profile
or are not currently logged in to Instagram. This information (including your
IP address) is transmitted directly from your browser to an Instagram server in
the USA and stored there.
If you are logged in to Instagram, Instagram can immediately associate your visit to
our website with your Instagram account. If you interact with the plugins, for
example by pressing the “Instagram Camera” button, this information is also
transmitted directly to an Instagram server and stored there. The information
is also published on your Instagram account and displayed to your contacts.
collection and the further processing and use of the data by Instagram and your
rights and setting options for protecting your privacy: https://help.instagram.com/155833707900388/.
If you do not want Instagram to associate the information collected through our website
directly with your Instagram account, you must log out of Instagram before
visiting our website. You can also completely prevent the Instagram plugins
from loading with add-ons for your browser, e.g. with the script blocker
Use of videos (e.g. Youtube, Vimeo)
This website uses the Youtube embedding function to display and play videos from the
provider “Youtube”. The extended data protection mode is used here, which,
according to the provider, does not initiate the storage of user information
until the video(s) are played. If the playback of embedded YouTube videos is
started, the provider uses “YouTube” cookies to collect information about user
behavior. According to “Youtube”, these serve, among other things, to collect
video statistics, to improve user-friendliness and to prevent abusive
practices. Regardless of the playback of the embedded videos, every time this
website is accessed, a connection to the Google network “DoubleClick” is
established, which can trigger further data processing operations without our
Furtherinformation on data protection at “YouTube” can be found in the provider’s data
protection declaration at: https://www.google.de/intl/de/policies/privacy/
We use the analysis tool WordPress.com-Stats to evaluate visitor access. Provider is
Automattic Inc, 60 29th Street #343, San Francisco, CA 94110-4929, USA
(“Automattic”), using the tracking technology of Quantcast Inc, 201 3rd St,
Floor 2, San Francisco, CA 94103-3153, USA (“Quantcast”). WordPress.com-Stats
uses “cookies” to analyze your use of this website. The information obtained
about your use of this website is stored on a server of Automattic and
Quantcase. Your IP address will be made anonymous immediately after processing
appropriate settings on your browser, however please note that if you do this
you may not be able to use the full functionality of this website. You can
object to the collection and use of your data by Quantcast with effect for the
future by clicking on the following link and setting a deselection cookie in
your browser by clicking on “Click here to opt-out”: http://www.quantcast.com/opt-out.
If you delete all cookies on your computer, you must set the opt-out cookie